Plan of Action

divide – PR Brand Marketing

So you’ve been suspended, and you’ve received that email from Amazon telling you that you need to tell them how you’re going to fix the problems. Maybe you’ve even sent in a plan, and gotten back the enigmatic “Your plan is not complete” email. Here are some tips as to how to formulate a Plan of Action and get back on Amazon.

How to format your plan of action:

A) What went wrong
(explain)

B) What we have done to fix the problems
(explain)

C) What we have done to prevent the problems from happening again in the future
(explain that what you did in “B” will keep the problems from recurring)

What to include:

Make sure that you address any and all issues Amazon had with your account. Make sure that your plan solves the problems they mention.

What not to include:

Don’t include a bunch of extraneous verbiage. Don’t talk about how wonderful you are, how wonderful Amazon is, or how sorry you are. Don’t address problems that Amazon did not bring up. Stick to the facts – here’s what went wrong regarding what Amazon is asking about, here’s how we have fixed the problems, and here’s how we will keep those problems from recurring in the future.

Tips:

  • Be patient. Amazon is in no hurry to reinstate you.
  • Do not bombard Amazon with status requests.
  • Do not make things worse than they already are, e.g. by refusing to ship open orders until Amazon reinstates you.
  • Do not make things worse than they already are, e.g. by writing your customers and complaining about your suspension, or writing JeffB and doing so.

Leave it to us!

Our team of professionals will write up your Plan of Action so you can resume selling on Amazon.